Sticker Power
When I came to India for the first time in 1998, I bought my favorite game of all time to share with my friend and his family- pictionary. For one clue, I drew a banana shaped figure with a oval design in the middle with another banana on it! Of course, to me this was a banana- as in the U.S. all bananas are sold with stickers on them. It was that oval design with a banana on it that totally confused my friend’s brothers who have never seen bananas in the U.S. and so we lost that round! But maybe now a days with all the Spencer’s and Food World’s of India these foreign stickers are more common. But now, even small time street vendors selling their tender coconuts want to don similiar stickers on their produce as Shrinidhi discusses
Roadside sellers on the outskirts of Pondicherry have started slapping a sticker on tender coconuts and toddy palms that they sell on ECR (East Coast Road). The label, in Tamil, advertisers the brand name of the coconut, and has empty slots for date, weight, and price.
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